![Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike? Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike?](https://theundefeated.com/wp-content/uploads/2018/05/gettyimages-455577444.jpg?w=1500)
Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike?
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://ei.marketwatch.com/Multimedia/2019/08/28/Photos/ZQ/MW-HQ319_lebron_20190828142017_ZQ.jpg?uuid=7caf9cee-c9c0-11e9-9264-9c8e992d421e)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![LeBron James net worth: These sponsorship deals have made James' basketball's highest earner - Verdict LeBron James net worth: These sponsorship deals have made James' basketball's highest earner - Verdict](https://www.verdict.co.uk/wp-content/uploads/2018/04/shutterstock_701664673-e1524659348152.jpg)
LeBron James net worth: These sponsorship deals have made James' basketball's highest earner - Verdict
![LeBron James net worth: Los Angeles Lakers star's vast fortune boosted by mega Nike deal | Other | Sport | Express.co.uk LeBron James net worth: Los Angeles Lakers star's vast fortune boosted by mega Nike deal | Other | Sport | Express.co.uk](https://cdn.images.express.co.uk/img/dynamic/4/590x/LeBron-James-net-worth-1194228.jpg?r=1571793557866)